At Thayer Chrysler Dodge Jeep Ram, we’re committed to offering flexible options that fit the unique needs of every car buyer. That’s we’re excited about the new Stellantis Freedom of Choice Pricing Program this April.
This program is designed to give you two clear and valuable paths to savings when purchasing a new vehicle:
- Employee Pricing for Everyone
- Available Cash Incentives
This option gives you access to the same pricing our employees receive—transparent, straightforward, and often below MSRP. It’s a great choice if you prefer upfront value without having to negotiate.
Alternatively, some customers may benefit more from traditional manufacturer cash incentives or rebates. These can vary by model and offer a different route to savings, especially if you’re planning to finance or pay in full.

What’s the Benefit?
The Freedom of Choice program allows you to compare both options and choose the one that works best for your situation—no pressure, just flexibility. Whether you’re focused on reducing your monthly payment, maximizing trade-in value, or lowering your total cost, this program gives you the ability to tailor the deal to your priorities.
Why Now?
These options are available for a limited time as part of our April-only offers, and apply to select new models, including Ram trucks, Jeep SUVs, and Dodge and Chrysler vehicles. It’s a good time to explore your options if you’re in the market for a new vehicle this spring.
If you want to learn more, stop in and let us show you all of our new inventory. Whether you’re looking for a Jeep Wrangler, the tough Ram truck, family vehicles like the Pacifica, Compass and Grand Cherokee, we’ve got you covered. See how we can help you get the vehicle you want, at the best price you want.